Elena is an experienced, multi-disciplinary creative leader with a sweet spot for all things digital. She is passionate about using human-centered design process to solve brand and business challenges and help organizations uncover opportunities for growth.

She brings over 15 years of experience in brand and digital strategy, having worked defining brand experiences for Blundstone, Revo, Seminole Hard Rock Hotel & Casino Hollywood, as well as award-winning initiatives for NIVEA, Dove, Nissan, LG, Infinity, Ben & Jerry’s and PayPal, among others. Elena is an Adjunct Faculty at Parsons School of Design Strategies, where she teaches Design Thinking and Entrepreneurial Strategy to undergrad and grad students.