Vanessa Betance

Email Marketing Strategist

Vanessa is an email marketing and content strategist who excels at increasing leads and revenue for our clients. With over 15 years of experience spanning large organizations to small businesses, she’s led email campaigns for McDonald’s, Proctor and Gamble, Applebee’s and Cream of Wheat,  helping them coordinate concise and meaningful connections and engagement with their customers.

She specializes in email strategy, customer journeys, and brand storytelling that drives revenue. Fluent in both data and narrative, she designs campaigns that feel personal, simple and convert with purpose.