
Technology
Platform: WordPress
Framework: Custom Frontend, Avada Backend
Tech Stack: Layerslider, Ninja Popups, Social Warfare, Monster Insights, Yoast
Results
70% decrease in overall load time
35% decrease in overall page size
2.57% bounce rate
Where Fashion Collides With Culture
To encourage cross-pollination and new connections.
Imagista is a global cultural publication. Each week they publish exclusive and original content. Imagista is committed to discovering, developing, and presenting creatively-driven, and exclusive content across a multitude of genres.
Imagista approached the Bureau Of Small Projects to refresh the look and feel of their website and build a massive database that hosts imagery of the top international photographers, artists and filmmakers featured on the site.
Imagista’s previous website was showing it’s age when we began. Websites can become dated very quickly as technology races ahead at a breathtaking pace. They needed a responsive website that was flexible enough to tackle the cutting edge layouts of their designers yet robust enough to deliver ultra high-res imagery by the most demanding creatives, quickly and efficiently. Upon reviewing many platforms we finally settled on WordPress to meet these criteria. Since Time Magazine, the New Yorker and the New York Times are all powered by WordPress we felt that it was the perfect platform to handle the data requirements this image driven website.