
Technology
Platform: WordPress
Framework: Custom “Mobile First” WordPress Development
Techstack: WordPress
Results
151% engagement increase
75% increase in conversion
12% bounce rate
Stanford Seed partners with entrepreneurs from across Africa and South Asia to help them build thriving enterprises that transform lives.
The Seed Transformation Program (STP) combines in-person and online sessions in a deeply concentrated learning experience for established companies. The STP is designed for business owners and up to five members of their senior management team and is led by Stanford Graduate School of Business faculty and supported by Stanford-trained advisors and experts.
It’s about more than sharpening your skills; Stanford’s world-renowned experts work with you and your team over an 11-month period (and beyond) to transform and elevate essential aspects of your business.
Because our target audience is in Africa and Southeast Asia, we have to optimize for mobile devices first. “Mobile first”, as the name suggests, means that we start the product design from the mobile end which has more restrictions, then expand its features to create a tablet or desktop version.
With restrictions like bandwidth, screen size and so on, designers will naturally seize the key points of a product, head for a lean & neat product with prioritized features. When the platform is expanded to a tablet or PC, designers are able to take advantages of the unique features of these advanced ends to strengthen the product step by step. This might be the main reason that “Mobile first” strategy is becoming more and more widely used.

