
Technology
Platform: WordPress
Framework: Custom Frontend, Jupiter Backend
Techstack: Custom Video Player, Monster Insights, Social Warfare, Yoast
Results
2.2 second load time
23% decrease in overall page size
5.75% bounce rate
LA’s Premier Family Law Specialists
The typical client of Walzer Melcher LLP is a celebrity, business owner, executive, professional athlete, or trust fund beneficiary going through a complex divorce in Los Angeles.
This was a particularly challenging project as strategically we needed to balance discretion – since a Walzer Melcher client is apt to be in the headlines – with media savvy as their partners, noted experts in their field, are frequently called on by the mainstream media to comment on high-profile cases in the news.
Their website had to be optimized for video and and news articles and be able to attribute them to the partners or associates involved with the case. As such each attorney bio has it’s own news section along with the main news section of the site.