Website Tips And Tricks

There are 2 basic types of digital advertising. Search Based Adversing and Disruptive Advertising. Both types of advertising can be effective, and which is right for you depends on what you are selling. Often it's not clear which is better so we always recommend doing both and looking at the data to make the decision. Here is how to get started with AdWords.

There are 2 basic types of digital advertising. Search Based Adversing and Disruptive Advertising. Both types of advertising can be effective, and which is right for you depends on what you are selling. Often it's not clear which is better so we always recommend doing both and looking at the data to make the decision. Here is how to get started with Facebook and Instagram Ads.

Psychological pricing is a marketing strategy designed to coerce people to pay more for your products or services. We also use this model to increase donations for Non-Profits.

Since people first started selling stuff, the basic elements of the sales funnel have always been this: Awareness, Attention, Interest and Action. Sales Funnels are very simple and logical once you understand them and how to set one (or many) up.

There are many factors that contribute to a slow website. Some are technical, like hosting, the theme you use, the number of plugins you use. Some of these are choices, such as Image Size, Streaming Video, Ads and Social Feeds. Big images, Video, Ads and Social Feeds slow down a website but increase conversion. Faster is always better, but before you make a decision, there is a balance to be had, and OFTEN companies choose conversion (selling products) over load speed.