The question people always ask us is: “What is the difference between a custom HTML 5 WordPress theme and customizing a commercial WordPress theme?” There are advantages and disadvantages with both of course. People usually choose a Commercial theme because it’s much less expensive and easier to maintain. But even if you have the resources, custom is not always better. Read below to see if a custom HTML 5 WordPress theme is right for you.

When you are a small business owner, there are several ways to test whether your idea could work and be of interest to prospective customers. An effective way to see if there’s some traction for your idea is an approach popular with the tech-industry called an MVP. An MVP is a very simple, stripped-down version of a website with just enough features to satisfy early customers, test pricing or see if people even want your idea. The goal is to get valuable feedback before spending a ton of money on product development.

Our perception is formed through two basic psychological approaches. Once you understand how they work, you can influence what people do without them even realizing it. This is exactly how big brands use your psychological vulnerabilities (consciously and unconsciously) against you in the race to grab your attention.

There are two distinct strategies that consistently bring in leads, donations and sales. Most successful websites use a combination of these two strategies because nothing beats them for converting visitors into customers and once you learn to recognize them you will see these strategies everywhere!

This is called "Link Building" and is hands down the best way to drive traffic to your website. And if a well known site links to you, it will not only explode page views, but raise your ranking on Google astronomically.